WHY CHOOSE US
Horse Rescue Program
10% of profits from apparel sales go towards the horse rescue program.
100+ Year Heritage
Our great-grandparents homesteaded in Jackson Hole in 1912. Our apparel reflects our love of the American West.
Top Quality Goods
Diamond Cross t-shirts & hoodies are made in small batches using top quality materials. Beat them up and wear them in. They'll look better with age.